Vlogging is a very popular trend and started at the end of 2014. Vlogging is in fact a new sort of blogging, what already existed in 2006. (DOZ, 2016)
Vlogs are short movies about different subjects like lifestyle, food and traveling. The people who make the movies listen to the name vloggers. The most famous vloggers start with making movies for fun, and they can do it nowadays as a job. You can earn money if you have a certain amount of followers and likes on your movies, YouTube sell extra advertising space around movies with high ratings .The most vloggers who can earn money with their movies are famous vloggers like the Dutch Enzo Knol. (Kennisnet, 2016) For example Enzo Knol was in 2013 a normal Dutch guy of the age of twenty, now three years ago at the age of twenty-three he make movies about his own life and the game Mine craft every day. At the moment he have almost 1,5 million followers and this number become everyday more and more. By thousands looks at his movie he get 3 euro, which give him around the 300,000 euros a year. (Quotenet, 2015)
Vlogging is popular among young people between the age of twelve and twenty-two. For young people, vloggers feel like a big sister or brother. Vloggers let them see what to do in some daily situations. Young people are very uncertain and get more self-confidence by looking at their favourite vloggers. At the other side marketers can use these bloggers very well to bring the young people in contact with their brands. So that’s also the ways, how some famous vloggers can earn so much money. So sells the Chinese vlogger Papi Jiang advertisement time in her best movie for 3,1 million euros, normal people can only dream about this amount. (MetroXL, 2016),
Vlogging is a trend that almost exists for two years already. It came from the other trend called: “blogging”. Blogging is nowadays less popular, by the uprise of vlogging. At the moment vlogging is an emerging trend, what means that the notion flogging stays at the bottom in the trend pyramid. (TrendSetGo, 2014) In the future is it quite possible that vlogging will rise in the pyramid to a higher level. Vlogging is also a meso trend, because this trend is so important to a lot of young people, young people learning about the movies of the vloggers. Vlogging is actually also a way to talk to a big group: it has become a big social media channel for young people. So for young people is vlogging almost a life style, they learn about them vloggers and see the vloggers as a example.
In a real short time the trend vlogging is grown out till something big, there are much of vloggers in and outside the Netherlands. Some vloggers have a lot of followers, so much that they can make their profession of it. One of these vloggers is Roeslan Sokolovsky a young Russian man of twenty-two years old. But he did something stupid, he will give his followers a nice movie about how to catch a Pokémon in the cathedral of Jekaterinenburg, while he knew that news reports warning players could be jailed if they played the game in the church. Now his movie is watched almost one and a half million times, He becomes now accused offending religious people and detained for two months. It added that the penalty could reach up to five years in prison. (Volkskrant, 2016),
But there are more positive sounds about vlogging than bad sounds.
But now is my final question for you after reading this article: What is your opinion about vloggers?
DOZ (2016) 5 Most Important Trends in Blogging for 2016. Retrieved 6 September, 2016, from http://www.doz.com/content/trends-in-blogging-2016
Kennisnet (2016)., Top ten famous You Tubers. Retrieved 7 September, 2016, from http://mijnkindonline.nl/artikelen/top-10-bekende-youtubers
MetroXL (2016) Vlogger get 3,1 million with advertisement. Retrieved 7 September, 2016, from http://www.metronieuws.nl/xl/digitaal/2016/08/blogger-sleept-31-miljoen-binnen-met-advertentie
TrendSetGo (2014) Trend Pyramids. Retrieved 6 September, 2016, from http://trendsetgo.bekijknu.nl/p/trend-pyramids-55193
Quotenet (2015) So much earn Enzo Knol with his followers. Retrieved 7 September, 2016, from http://www.quotenet.nl/Nieuws/Waaaaaat-Zoveel-verdient-Enzo-Knol-met-zijn-214-miljoen-Youtube-kijkers-146260
Volkskrant (2016) Russian vlogger can get 5 year solitary confinement for playing Pokémon Go. Retrieved 7 September, 2016, from http://www.volkskrant.nl/tech/russische-blogger-kan-vijf-jaar-cel-krijgen-voor-spelen-pokemon-go-in-kerk~a4371460/