Losing your focus during you study time or feeling exhausted or just wanting to have that extra edge above the rest. Then al you need is smart drugs a new trend that started to raise in 2015. Where once you had to go to illegal ways. Now you can simply order them on the internet on site’s like Onnit and OptiMind.
Using drugs to improve your concentration or keeping you awake. Has been happening for along time already. It isn’t unknown to know a student using drugs for an all-nighter.  Most of these drugs are used to cure metal illnesses like ADHD or Parkinson. And most people have heard about Wall Street bankers/investors using cocaine to crack those numbers in the night. But all in all this are illegal ways.
But suddenly somewhere in 2015 smart drugs (nootropics) started flooding the market and the strange thing is you can order these on the Internet. Just as easily as you would order a movie or a book.
Smart drugs is a recent Micro Trend.  That comes from the increase pressure on students. In the recent years the expections for students to do well on their examinations as well as academically has been increasing. Because of this students are looking for different ways to improve their performance and lighten the pressure that’s resting on their shoulders. Ritalin and Provigil are popular and have been around for a long time. But now company’s are trying to fill the gaps whit their “mind enhancing ” drugs.
What is the life cycle of this Micro trend. Its hard to pinpoint where this trend came from. On one hand drugs as been used to enhance yourself for a long time but only in the recent years it started to become mainstream. Things like Alpha Brain and Optimind. Drugs you can simply buy on the internet even famous youtubers are promoting it. Trough one of these youtubers I came to know of the existence of smart drugs and I was quite shocked to hear them manage it so casually. It surprised me even more that you could buy it whit a single click on the internet.
I don’t know how long this trend will last. Maybe it just the pressure students are in these days and as soon as the dies down the demand for smart drugs diminish as well. Or I could continue to grow as humans are always looking for ways to improve themselves and that the people who don’t use are weird ones.  But one thing is clear Smart drugs are right now a trend among us. And when the students are going to work they can very well bring the trend whit them to office.
It a trend for people to improve themselves these days. Eating healthy food exercise Is increasing in popular. So why not use drugs to improve the mind as well can you agree whit this trend or do you think this is going to far. I mean we are all looking down on people who use doping in top sport so why should we allow people to do it in thier everyday lives.
Zand, B. (n.d.). My ‘smart drugs’ nightmare. Retrieved September 13, 2016, from http://www.bbc.com/news/magazine-35091574
 Nootropic. (n.d.). Retrieved September 14, 2016, from https://en.wikipedia.org/wiki/Nootropic
 Tomorrow’s Pharmacist22 JUL 2010By Sadia Naeem Sadia NaeemCorresponding AuthorBlogger. (n.d.). Enhanced intelligence: The rising use of. Retrieved September 14, 2016, from http://www.pharmaceutical-journal.com/opinion/comment/enhanced-intelligence-the-rising-use-of-smart-drugs-among-students/11017908.article
@. (2016). De 5 Most Popular Smart Drugs – Which One is Best? Retrieved September 14, 2016, from http://nootriment.com/nl/smart-drugs
 @. (2016). Like It or Not,. Retrieved September 14, 2016, from https://hbr.org/2016/05/like-it-or-not-smart-drugs-are-coming-to-the-office